I mostly spend my 'work time' creating things for my business, but I also like to do other projects on the side, and when Amber Discko of Femsplain put out a call for leafy/planty illustrators, I knew it was the job for me! I thought I'd share the project here to show a little part of what else I'm up to, and share the love for Aloe, too!
I worked with Amber to help create a visual identity for Femsplain off shoot Aloe. I had so much fun creating the identity and a printable version of their self-care check in. The overarching typeface for the brand is actually one I created by hand, and I made it into a font so they could transfer it over to wherever they needed it.
It's been heartwarming and unbelievably satisfying to see real life humans printing, using and getting joy from something I made, much like when you guys buy from my shop! I think the whole concept of Aloe is so clever, gentle and really lovely and I absolutely encourage you to check it out.